Motivating tobacco users to quit or attempt to quit is a priority for over 50% of employers, often achieved through various incentives, including tobacco surcharges.
Optimizing the premium differential, along with effective communication on how to eliminate it, can significantly boost the number of individuals attempting to quit.
As you assess your benefits to enhance employee health in 2024, evaluate enrollment and outcomes from your tobacco cessation program. Is enrollment and engagement low? Are the benefits of your tobacco cessation program unquantifiable for employee health?
If yes, listen in to this on-demand 30-minute session to discover how to solve both challenges.
In this session, you will:
- Get valuable tips on securing employee buy-in for a tobacco surcharge
- Understand policies and other factors that contribute to ensuring honesty when individuals attest to tobacco use
- Learn effective strategies for promoting your tobacco surcharge and cessation program, maximizing engagement, and driving positive outcomes
JESSIE SAUL, PH.D.
Director, Strategic Insights
EX Program by Truth Initiative
Dr. Jessie Saul brings 19 years of experience in research, program evaluation, and strategic implementation around tobacco cessation. She applies this deep understanding to improve EX Program performance and reduce tobacco use among populations. She earned her Ph.D. in Science and Technology Studies from Cornell University.