Use a tobacco surcharge or incentive? The EX Program qualifies as a reasonable alternative standard. Our approach to incentives is grounded in the best science and art of treating tobacco dependence. And it works.
Our interactive, self-paced, guided quit plan provides the specialized support tobacco users need for the behavioral, social, and physical aspects of tobacco addiction.
As the longest-running, largest tobacco cessation community, thousands of smokers and ex-smokers share candid advice and powerful motivation.
Our tobacco treatment experts understand how this addiction affects each person’s life differently and how best to overcome it.
The EX Program’s robust text messaging platform delivers interactive and tailored messages based on how the tobacco user has—or hasn’t—engaged with the program.
Using quitting medications can double the chances of quitting successfully. EX Coaches help people find the right medication to work for them.
Each month, the EX Program, available in English and Spanish, supports thousands of tobacco users quitting together.
Our unique combination of powerful digital tools integrated with the supportive accountability of expert coaches and a vibrant online community generates meaningful results for your organization.
© 2022 Truth Initiative
Different age groups use different types of tobacco. Learn how to support each group’s unique quitting experience.