The EX text message cessation program was adapted to uniquely address the needs of young adult smokers with low levels of education or income. In a randomized trial, those receiving the modified program were nearly 4 times more likely to be abstinent at 3-months and to report higher confidence to quit.

This qualitative study found live chat coaching with our EX Coaches effectively delivers motivational interviewing skills and evidence-based behavior change techniques to help tobacco users quit.

A double-blind randomized clinical trial found that a quit vaping text message program by Truth Initiative increased quit rates by roughly 40% compared to control among young adults aged 18-24. The effectiveness of the program in promoting vaping cessation was consistent across all characteristics examined in the randomized trial, including demographics, nicotine dependence, social influences to vape, mental health symptoms, and other substance use.

Clean indoor air policies have played a critical role in protecting the health of working adults. Employers are now having to consider how to handle vaping. This study found that majority of employees surveyed (including e-cigarette users) supported a vape-free workplace, yet fewer than half of employers have a written policy addressing e-cigarette use.

Workplace vaping and vaping exposure are surprisingly common in U.S. workplaces, and vary by industry. Employees – especially those who do not vape – hold generally negative perceptions of workplace vaping, and believe that vaping at work decreases productivity.

Workplace vaping is a trigger for smoking and vaping among current and former tobacco users. Despite strong support for and interest in vaping cessation programs among employees, a minority of employers provide such programs.

This study demonstrated the impact of a dynamically tailored text message intervention integrated with an Internet smoking cessation program on metrics of program engagement. The combined intervention resulted in a greater treatment “dose” and exposure to the core components of evidence-based treatment.

This study recruited 600 smokers from EX to examine what makes menthol cigarettes so difficult to quit. The findings are relevant for policymakers as they consider a national menthol ban.