On-demand Webinar: Innovative Approaches To Costly Health Trends During COVID-19

On-demand Webinar: Innovative Approaches To Costly Health Trends During COVID-19

The pandemic has sent shock waves that have rippled through all aspects of American’s health. Struggles with access to care, especially among the most vulnerable. Reductions in preventive and chronic care as people have sheltered in place. Epidemic levels of mental health issues. A deadly infectious disease that targets the respiratory system, making tobacco users particularly susceptible. Together, these issues have created unprecedented challenges for health insurance providers that require thoughtful and holistic solutions.

This webinar will describe the ways in which digital therapeutics are working in this pandemic to keep members connected with their healthcare, contain costs, and promote the full spectrum of wellbeing.

Attendees will learn about:

  • The strategic approach by Blue Shield of California to improve health behaviors and health trends that is showing strong engagement and promising outcomes
  • How Blue Shield of California’s innovative approach addresses health inequities and those with chronic conditions
  • Why tobacco use must be a critical focus now and best practices to engage tobacco users in behavior change with a digital solution


Angie Kalousek Ebrahimi
Executive Director, Mind-Body Medicine
Blue Shield of California

Angie Kalousek Ebrahimi oversees the sales and marketing of clinically proven lifestyle medicine programs for Blue Shield of California’s members. Kalousek and her team work to drive both enrollment and engagement in the lifestyle medicine interventions under the Wellvolution brand. She strongly believes that lifestyle medicine can transform the current health care model by introducing clinically effective, cost effective and non-invasive lifestyle approaches into the care continuum, and is strategically working to forward Blue Shield of California’s philosophy that lifestyle is medicine.

Prior to joining Blue Shield in 2010, she worked as the Wellness Program Manager at Visa, Inc., where she created and implemented a new suite of global wellness programs for Visa employees. Ms. Kalousek holds an MBA from Golden Gate University and is a Certified Holistic Lifestyle Coach.

Amanda Graham, PhD
Chief of Innovations, Truth Initiative
Professor of Medicine (adjunct), Mayo Clinic College of Medicine and Science

As Chief of Innovations, Amanda Graham leads the Innovations Center within Truth Initiative. The Innovations Center is dedicated to designing and building leading digital products for tobacco cessation, including the EX Program. She is internationally recognized as a thought leader in web and mobile quit-smoking interventions and online social networks and has been awarded over $15 million in research funding. She has published more than 100 peer-reviewed manuscripts and serves on National Institutes of Health study sections and numerous journal editorial boards.

Human Resources Today